Lately a lot of people have been starting blogs up or case studies of their own about how to create niche sites. So far the best ones out there have proven to be quite successful and have inspired lots of new online marketers and bloggers to start up sites of their own.
Keeping with the focus of providing quality resources, I wanted to point out a couple tools that you can use to reverse look up long tail keywords and information to help you plan and build out your own niche sites.
Before we get started, I will quickly explain what a niche site is for anyone who might not already know.
A niche site is a tightly focused site that feature content about a specific product or interest. A good example of this would be “electric dog fences”. Everything on your niche site should then focus in on this topic and maybe even provide reviews of the different electric dog fences out there. You can then monetize your site through Google Adsense, Amazon or different affiliate programs. The end goal of your niche site is to provide quality content and rank organically in the search results.
Here’s an example of a live casino niche review site in the gaming space.
Right when you visit the site you will immediately know that their focus is to drive new leads and customers to their partners sites. You will also see a great source of information on the site breaking down the different bonuses offered by their partners, how to play games on their site and guides for anyone who is interested to learn more about their site and games as well.
While this is all great, it would also be nice to see what type of keywords and rankings this niche site is going after as well.
This can be accomplished through the Google Keyword Tool and simply placing a site’s URL into the search box instead of the usual keywords.
Once you click the submit button you will be given a long list of keywords that are related to the site you are looking up. This will allow you to quickly look up a wide range of long tail and easy to rank for terms that you might not have thought of otherwise.
Another free and cool tool that you can do to see what type of links and sites are going to a niche site is throughMajesticSEO. You can sign up for a free account and use the majority of their tools without any costs.
From the screenshot above you can see there are plenty of external backlinks and referring domains going to the review site above. This will also help you better understand how niche sites are ranking and the associated sites linking to them.
How to Use this Information
The purpose of this post isn’t to show you how to copy other niche sites out there and they keywords they are going after, but instead to find deeper keywords and help you come up with new ideas.
So we have some really good information and there are lots of ways to use this to your advantage. When creating a new niche site be sure to do all of the necessary research before hand. The keyword and phrase that you go after are going to be crucial to your success.